Eva Cremers is a Dutch 3D illustrator and animation director whose joyfully quirky characters make screens light up—and people smile. With a background in graphic design and a love for play, Cremers dives into 3D with the curiosity of a kid and the polish of a pro.

Her early experiments—like the Inflatables project with Dan Whitehouse—were born from sheer determination. She had “hardly any 3D skills,” yet taught herself daily, blending plastic sheen with whimsical forms like lava lamps and kebabs, turning beginner frustration into glistening, nostalgic joy.

This spirit blossoms fully in her collaboration with Samsung on the Galaxy Watch6. Here, Cremers designed playful, animated characters—the cheerful basketball jogging to your heart rate, a floppy frog that snoozes when your battery dies, a flower that tracks the weather, and a boogie-loving heart—that turn a wristwatch into a tiny, animated mood board.

Her website echoes this playful philosophy in every pixel: a “happy place” that greets you with googly-eyed animation, a factory to build your own 3D creature, and a “lab” full of experimental doodles and glitches that blur the line between portfolio and playground. It’s not a site—it’s an invitation to step into her digital sandbox.

Cremers never intended to be a 3D artist. After ditching international business for graphic design, a last-minute Cinema 4D crash course led to an internship at Man VS Machine—and then a rabbit hole of creative discovery. She took every button, error, and experiment in stride, eventually building a career with clients like Apple, Nike, and The New York Times.

What’s refreshing is how Eva never lost the playful spark that drove her early work. Her animations and characters aren’t slick—they’re charming, approachable, and gleefully imperfect, reminding us that struggling through a tutorial isn’t a barrier, but part of the process.

In the age of hyper-polished design, Eva Cremers reminds us that creativity should be fun, curious, and a touch ridiculous. She doesn’t just make characters—she builds worlds that feel like your imagination, only shinier.